Case Study: How a SaaS Company Increased AI Visibility by 300%

The Challenge

TechFlow, a project management SaaS with 50,000 users, discovered a troubling problem: when potential customers asked AI assistants about project management tools, TechFlow was never mentioned.

Despite strong SEO rankings and a loyal customer base, they were invisible to AI search.

Initial AI Visibility Audit

Using Menra.ai, TechFlow discovered:
• 0% mention rate in ChatGPT responses
• 5% citation rate in Perplexity (only in long-tail queries)
• Competitors like Monday.com and Asana dominated 89% of AI recommendations

The Strategy

Phase 1: Content Authority Building (Months 1-2)

TechFlow created comprehensive, stat-heavy content:
• "State of Project Management 2024" report
• Industry benchmarks with original research
• Expert roundup posts with industry leaders

Result: 15 backlinks from industry publications

Phase 2: Wikipedia and Knowledge Base Presence (Month 3)

Created Wikipedia article with verifiable sources

Updated Crunchbase, G2, and Capterra profiles

Ensured consistent NAP across directories

Result: ChatGPT started mentioning TechFlow in 12% of queries

Phase 3: Citation-Worthy Content (Months 4-5)

Published bi-weekly original research

Created quotable statistics and frameworks

Launched "TechFlow Productivity Index"

Result: Industry publications began citing TechFlow data

Phase 4: Continuous Monitoring (Month 6)

Weekly AI visibility tracking with Menra.ai

Rapid response to mention opportunities

Competitor gap analysis

Results After 6 Months

Key Takeaways

Start with an audit: You can't improve what you don't measure

Content quality > quantity: One comprehensive guide beats 10 thin posts

Build citability: Create content that AI wants to reference

Monitor continuously: AI landscapes change rapidly

Be patient: GEO is a 3-6 month investment

ROI Analysis

Investment: $45,000 (content, tools, team time)

Revenue from AI referrals: $180,000 (first 6 months)

ROI: 300%

Ready to replicate these results? Start your free trial and see your AI visibility today.